A Partner You Can Rely On

CMG

Shopper • Partnerships • Creative • Promotion Evaluation

Who Is CMG?

Collaborative Marketing Group (CMG) was established in 2000 to provide CPG companies with a full-service agency and cost-effective alternative for their Omnichannel programs. We deliver sound marketing solutions for our clients AND their customers (key retailers), by offering a wide variety of marketing and promotional services to meet shoppers at every part of their purchase journey.

AWARD WINNING AGENCY

OUR FULL-SERVICE CAPABILITIES

  • Strategic/IMC Planning
  • Platform Concept Development
  • Retailer Planning
  • Program Project Management
  • Program Execution
  • Creative Strategy & Development
  • Consumer Incentives
  • Product Sampling
  • Premiums/Giveaways
  • Experiential Events
  • Budget Management
  • Promotion Evaluation
  • Our Clients

    OUR Expertise

    Who We Work For

    OUR CLIENTS

    CMG works with CPG companies of all sizes. Our approach to servicing these clients is the same no matter their size. The first, and most important step in our approach is to immerse ourselves in our clients’ organizations to better understand their objectives, strategies, and internal systems, so that we can plan, develop and execute successful marketing plans.

    THE CUSTOMER

    The customer (retailer) is king, and without the proper knowledge and expertise, any program can quickly be derailed before it even gets started. CMG has successfully executed account specific programs at retailers throughout North America for 25 years, and our Senior Management team has over 70 years of combined experience planning executing these programs.

    THE SHOPPER

    CMG has demonstrated time and time again that shoppers respond to our programs. We provide a robust balance of offers and tactics that exceed both retailer expectations and our clients need to reach their most important consumers.

    Contact Us

    Are you in the need of an agency, planning an agency search, or just interested in learning more about the work we do for other CPG’s? For these or any other questions, please complete the information below or you can contact our President, Garrett Plepel directly.

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