We plan and execute hundreds of programs every year that drive growth for our clients’ businesses, while improving the shopper’s experience as they encounter touch points along the path to purchase.
By combining brand guidelines and strategies with our retail knowledge, we deliver results for our clients AND their customers.
Through years of implementing impactful partnership programs, we have built an impressive list of CPG contacts and resources to approach developing new campaigns.
CMG works with CPG companies of all sizes. Our approach to servicing these clients is the same no matter their size. The first, and most important step in our approach is to immerse ourselves in our client's organizations to better understand their objectives, strategies, and internal systems, so that we can plan, develop and execute successful marketing plans.
The customer (retailer) is king, and without the proper knowledge and expertise, any Shopper/Partnership Marketing program can quickly be derailed before it even gets started. CMG has executed account specific programs at retailers throughout North America for 15 years, and our Senior Management team has over 60 years of combined experience planning and executing these programs.
CMG has demonstrated time and time again that shoppers respond to our programs. We provide a robust balance of offers and tactics that exceed both retailer expectations and our clients desire to reach their most important consumers.